Hey there,
Work Experience
Agency Work
Graphic Designer - Video Editor Wholesome Goods Inc.
Freelance Work
Illustrator
Margenes, Education Magazine, Universidad de Malaga, Spain
(2021-present)
Graphic Designer
CommCreative
(2022)
At Wholesome Goods, I create and edit video ads with motion graphics and static content for social media platforms like Facebook, Instagram, YouTube, and TikTok. Working closely with the marketing team, I design and animate custom videos based on ad models while collaborating on storyboards and campaign ideas. I manage projects from start to finish, using tools like Asana, Discord, and Google Apps to stay organized. I also attend pre-production meetings, gather inspiration from various channels, and ensure efficient feedback integration to deliver high-quality ads. Utilizing market research, I analyze data to strategize new campaigns, incorporating selling angles, hooks, and visual aesthetics to optimize performance.
Expertise
& Skills
Bachelor of Fine Arts
Universidad de las Artes (ISA)
2013-2018
Master of Fine Arts
University of South Florida (USF)
2018-2021
Video Editing
Video editing, color grading, multi-camera editing, export
optimization, motion graphics, animation, compositing, transitions,
audio editing, noise reduction, sound mixing, and voice-over integration.
Adobe Premiere Pro/Adobe After Effects/Adobe Audition
Graphic Design
Image editing, retouching, compositing, and design for static ads.
Adobe Photoshop/Adobe Illustrator
Marketing & Campaign Strategy
Digital Marketing: Social media ads, storyboarding, campaign
concept development, influencer/UGC strategy.
Analytics: Performance tracking, ad performance data analysis.